![]() The most popular content type of Instagram posts by influencers worldwide were photos – videos accounted for just 13.56 percent of influencer posts. ![]() In 2018, there were approximately 3.7 million sponsored influencer posts on the platform. Many celebrities and influencers generate a sizable income by posting ads in the form of sponsored posts on Instagram. Overall, over two thirds of global Instagram audiences were aged 34 and younger.ĭue to the visual nature of the platform, Instagram is a perfect opportunity for brands and retailers to display their products in a flattering way. Users between the ages of 25 and 34 years constituted the biggest demographic group, followed by users aged 18 to 24 years. As of April 2019, it was found that the United States, Brazil and India had the largest Instagram audiences with the United States heading the ranking by a wide margin. Instagram audiences set to grow to 131 million users by 2022. Also, it gives one on one interaction with followers. Particularly since it will remain anonymous, its open-ended questions and followers have the freedom to give their opinion. In 2018, the number of Instagram users in the United States was almost 105 million users, with U.S. One of the best Instagram Story ideas for your brand profile is the question stickers. In this article, we are breaking down everything you need to know about Instagram stories: benefits, inspirational ideas, and advertising tips. Make your Instagram stories look attractive to generate more engagement and add consistent branding. The app allows users to edit and share photos with other users, either publicly or with pre-approved followers. Creative tips for reposting Instagram stories. Instagram usage Instagram has over one billion monthly active users and is one of the most popular social networks worldwide. Stories is a feature of the app allowing users post photo and video sequences that disappear 24 hours after being posted. In January 2019, photo sharing platform Instagram reported 500 million daily active Stories users worldwide, up from 400 million global DAU in June 2018.
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